Version 1.0 · Effective date: 2025 · Governed by UAE Federal Decree-Law No. 45 of 2021 (PDPL)
EM Blueprint ("we", "us", "our") is an online examination preparation platform for medical professionals. We are committed to protecting your personal data in accordance with the UAE Personal Data Protection Law (Federal Decree-Law No. 45 of 2021) and all applicable regulations.
For any privacy-related enquiries, contact us at: privacy@emblueprint.com
We collect only the data necessary to provide and improve the platform.
| Category | Data collected | Purpose |
|---|---|---|
| Account data | Full name, email address, password (hashed) | Authentication and account management |
| Usage data | Questions answered, options selected, time taken, session dates | Tracking your progress and generating performance analytics |
| Device fingerprint | Anonymous browser/device identifier (no IP address, no location) | Detecting multi-device account sharing (security) |
| Consent records | Date/time of Terms and Privacy Policy acceptance, version numbers | Legal compliance and dispute resolution |
| Access code | The access code used at registration | Linking your account to the correct question bank |
We do not collect your IP address, precise location, phone number, or payment card details (payments are processed directly by our payment provider).
We use your personal data solely for the following purposes:
We do not use your data for advertising, profiling for third-party purposes, or automated decision-making that produces legal effects.
Dynamic watermark: All question content displayed to you is overlaid with a dynamic watermark containing your account email address, a short user ID, and the current date. This is used to identify unauthorised sharing or reproduction of platform content. The watermark is a security measure and does not constitute collection of additional personal data beyond what you have already provided.
To protect the integrity of your account and our content, we record an anonymous device fingerprint each time you log in. This fingerprint does not contain your IP address or location. It is used only to detect if your account is being accessed from an unusually high number of devices, which may indicate credential sharing.
Device fingerprint data is automatically deleted after 90 days of inactivity.
Under the UAE PDPL, we process your personal data on the following legal bases:
We do not sell, rent, or trade your personal data. We may share data only in the following limited circumstances:
| Data type | Retention period |
|---|---|
| Account data (name, email) | Duration of subscription + 2 years after termination |
| Usage data (attempts, sessions) | Duration of subscription + 1 year |
| Device fingerprints | 90 days from last login |
| Consent records | 5 years (legal compliance) |
| Security event logs | 1 year |
Under the UAE PDPL, you have the right to:
To exercise any of these rights, contact us at privacy@emblueprint.com. We will respond within 30 days.
We implement appropriate technical and organisational measures to protect your personal data, including:
We use strictly necessary cookies and local storage for session management and security purposes. For full details, please read our Cookie Policy.
This platform is intended solely for users aged 18 and over. We do not knowingly collect personal data from anyone under 18. If you believe a person under 18 has registered, contact us immediately at privacy@emblueprint.com and we will delete the account.
We will notify you by email of any material changes to this Privacy Policy. Where required by law or where changes are significant, we will ask for your re-consent before you can continue using the platform. The effective date at the top of this page indicates when the current version was last updated.
This Privacy Policy is governed by UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (PDPL). Any disputes are subject to the exclusive jurisdiction of UAE courts.
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